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Welcome Area

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Contents

Problem Summary

A user registers for a new service and needs to have a sense of what can be done at the site and how to get started.


Example

Tumblr provides an encouraging welcome area to get started
New user welcome area on tumblr.com


Use When

  • Use this pattern when a new user first accesses the site.
  • Use this pattern to acquaint the user with important or useful features.


Solution

Flickr sends a welcome mail with tips on what to do first and how to use the site
flickr.com welcome mail sent to the flickr Inbox.

  • Provide the new user with a warm and gracious welcome to your site and services. This can be a special welcome screen right after registering for the service or a special email highlighting features. Consider sending a welcome email in addition to the start screen so the user has a quick reference of features.
  • Allow the user to easily move off of the welcome area and into the full features of the site.
  • Treat your new users as you would guests in your home. If possible, welcome them personally and check in periodically (without being annoying).


Rationale

Providing a welcome area or start space is akin to Orientation for a new job or college or giving your friends a tour of your home the first time they visit. The more welcoming in a light-handed fashion, the more your users will feel comfortable and WANT to spend time on your site.