From Social Patterns

I can choose to follow Anil Dash on hunch without any obligation for him to approve, confirm, or reciprocate. Thus, following is a way of subscribing to or indicating interest in somebody's activities.

aka Asymmetric Following

(Erin has already written this pattern but not posted it yet. In the Social Media chapter it will be cross-referenced here and mentioned in the context of tuning in.

Related Patterns

• Add / Subscribe
• Subscribe to Updates

• Social Media
• Social Objects
• Tuning In
  • Following
  • Filtering
• Recommendations
• Social Search
• Pivoting